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Open Budget Value Statement

Akunwa edited this page Oct 6, 2020 · 4 revisions

Part 1: The Big Picture

What is the website?

What is the “mission” or purpose of the website?

  • To enable community members in examining their city’s budget themselves

In your own words, what is the problem being solved according to the “mission?”

  • Providing a user-friendly tool for accessing information about the budget

Based on the “mission,” who does this serve?

  • Active community voters who want to understand where their money goes
  • Local non-profits that may be seeking city funding through grants

Part 2: The Products

What are the different products offered by the site?

The Overview Tool, Comparison Tool, Detail Tool, and Timeline Tool

What product are you focusing on?

The Overview Tool

  • What is the “mission” or purpose of this particular product?

    • To help users get a big-picture view of the revenue and expenses categories in a given year
  • What is the primary “problem” this product seeks to solve?

    • This tool gives a novice budget enthusiast a non-intimidating starting place for learning about the budget process
  • How does this product solve the problem above?

    • Users who are new to reading city budgets can see broad revenue and expense categories
    • They can also see how revenue is used to cover expense through the flow diagram
  • What are some secondary problems that this product seeks to solve?

    • Allowing users to compare changes in revenue-expense flows in different years
  • How does the product solve the problems above?

    • Through the “Fiscal Year” tab
  • Who is the intended audience for this product?

    • Anyone! Primarily though, people new to looking at budgets of any kind
  • Who are other kinds of audiences that would benefit from this product beyond the intended audience?

    • Journalists looking to contextualize a budget-related editorial
  • What are some problems or questions that the product doesn’t address?

    • Which expense categories does any particular revenue category “flow into”?
  • What does this imply about the kind of audience that this product isn’t for?

    • People looking to “follow the money” in more detail i.e. match item-by-item revenue to expense

What product are you focusing on?

The Comparison Tool

  • What is the “mission” or purpose of this particular product?

    • To allow users to make head-to-head budget comparisons
  • What is the primary “problem” this product seeks to solve?

    • Tracking budget changes like growths or shrinks, changes in revenue sources between proposed and adopted budgets in a given year
  • How does this product solve the problem above?

    • Through two drop-down tabs that lets users choose the year of a budget proposal and budget adoption they’re interested in comparing

    • By providing the total percentage change between a pre-selected proposed budget and adopted budget

    • Through a visual of the relative sizes of expense or revenue sources between a proposed and adopted budget for a pre-selected year using a bar graph

  • What are some secondary problems that this product seeks to solve?

    • Allowing users to make comparisons between two proposed budgets (or two adopted budgets) between any given year
  • How does the product solve the problems above?

    • The drop-down tabs are flexible in allowing users to select any available year to compare either two proposed budgets, two adopted budgets, or one of each
  • Who is the intended audience for this product?

    • Journalists contextualizing an editorial on city budgets

    • Activists raising awareness on certain budget cuts/budget changes

    • Policy workers/aids using past years to inform future budget amendments

  • Who are other kinds of audiences that would benefit from this product beyond the intended audience?

    • Budget enthusiasts looking for detailed budget comparisons across different years
  • What are some problems or questions that the product doesn’t address?

  • Brief descriptions of each expense or revenue source. For instance what does “recoveries” mean?

  • What does this imply about the kind of audience that this product isn’t for?

    • Novice budget enthusiast unfamiliar with budget-oriented vocabulary

What product are you focusing on?

The Detail Tool

  • What is the “mission” or purpose of this particular product?

    • To enable users to visualize the specific line items within the budget
  • What is the primary “problem” this product seeks to solve?

    • People want to understand more than the broad categories of revenue and spending. They want to dig deep into the budget and actually see the line items of what’s being earned or spent
  • How does this product solve the problem above?

    • It creates a visualization tool that allows people to click on boxes that proportionally represent how much funding that line item receives
    • Clicking on these boxes allows users to see specific expense or revenue sources within that line item of the budget
  • What are some secondary problems that this product seeks to solve?

    • It can be used by people who want to understand the different kinds of things each department does for the residents of Oakland

    • It can also be used by people who want to understand what the different sources of revenue are and how they’re being generated

    • It can be used by people who want to hold the City of Oakland accountable for the spending and revenue they budgeted for themselves

  • How does the product solve the problems above?

    • By letting people click through each different department’s spending budget, people can explore what the different line items are within a department’s budget. They can then understand what is being funded and what each line item does for the City

    • By clicking through each different revenue line, people can explore the different revenue generating activities for the City. They can see what taxes are in play, what fees are being collected, and how different revenue generating activities build the amount that can be spent for the City

    • By making this data visual, people can easily see how different revenue and spending lines connect to one another. They can have a reasonable expectation of what the City will provide or they can call for change if they do not find what they’re looking for in the budget

  • Who is the intended audience for this product?

    • Residents of Oakland who want to learn about the City’s revenue and spending
  • Who are other kinds of audiences that would benefit from this product beyond the intended audience?

    • Educators who want to teach about how a city works
    • Activists who want to publicize what is currently being earned and spent (in the hopes of changing things in the future)
    • Journalists and researchers who are trying to better understand the City’s financial position.
  • What are some problems or questions that the product doesn’t address?

    • What the total revenue or total expense for each budget category is

    • The broken down percentage of how much each itemized category contributes to the total revenue or expense of each budget category

  • What does this imply about the kind of audience that this product isn’t for?

    • This tool may not be for someone looking to get a quantitative summary within a specific budget category

What product are you focusing on?

The Timeline Tool

  • What is the “mission” or purpose of this particular product?

    • To orient the user towards different events in the budget process
  • What is the primary “problem” this product seeks to solve?

    • Identifying when certain budget-related events occur in the life-cycle of an adopted budget

    • Identifying key participants in the budget decision making process (like the budget advisory committee, community input etc.)

    • Informing people of what happens in each event of the budget process

  • How does this product solve the problem above?

    • The paired timeline graphic and text inform people which event in the budget process they’re observing and when it occurs within the life-cycle of an adopted budget
  • What are some secondary problems that this product seeks to solve?

    • Identifying which events are partially synchronous or asynchronous with each other
  • How does the product solve the problems above?

    • The timeline graphic is horizontally spaced out relative to the time an event takes

    • The timeline graphic is also vertically spaced out to show overlapping events

  • Who is the intended audience for this product?

    • Journalists looking to contextualize an editorial on the budget adoption process

    • Policy makers and City Council members wanting to orient themselves within a budget cycle

  • Who are other kinds of audiences that would benefit from this product beyond the intended audience?

    • Activists, students, and educators wanting to find out the key events and participants in the budget adoption process
  • What are some problems or questions that the product doesn’t address?

    • What the budget process looked like for a specific year
  • What does this imply about the kind of audience that this product isn’t for?

    • This product may not be useful for people wanting information specific to a past adopted budget
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